{"title":"SERUM","description":"","products":[{"product_id":"atriva-rice-brightening-serum","title":"ATRIVA RICE BRIGHTENING SERUM","description":"\u003col\u003e\n\u003cli\u003eLightweight, fast-absorbing serum with 98% rice water \u0026amp; 10% niacinamide\u003c\/li\u003e\n\u003cli\u003eBrightens skin and enhances natural glow\u003c\/li\u003e\n\u003cli\u003eReduces dark spots and evens skin tone\u003c\/li\u003e\n\u003cli\u003eMinimizes pores and smooths skin texture\u003c\/li\u003e\n\u003cli\u003eProvides deep hydration without greasy feel\u003c\/li\u003e\n\u003cli\u003eStrengthens skin barrier and improves clarity\u003c\/li\u003e\n\u003cli\u003eSuitable for all skin types, including oily and acne-prone\u003c\/li\u003e\n\u003cli\u003eUse 2–3 drops daily after cleansing; follow with moisturizer\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"ATRIVA","offers":[{"title":"Default Title","offer_id":48047901343911,"sku":null,"price":450.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0735\/4115\/7031\/files\/F460E046-A45B-4180-8861-19AEA117A8BA.png?v=1775037163"},{"product_id":"atriva-vitamin-c-daily-glow-face-serum","title":"ATRIVA Vitamin-C Daily Glow Face Serum","description":"\u003cp data-start=\"137\" data-end=\"274\"\u003e\u003cstrong data-start=\"137\" data-end=\"175\"\u003e1. 50X Vitamin C Brightening Power\u003c\/strong\u003e\u003cbr data-start=\"175\" data-end=\"178\"\u003eBoosts dull skin instantly, helping you achieve a visibly brighter, radiant glow with every use.\u003c\/p\u003e\n\u003cp data-start=\"276\" data-end=\"401\"\u003e\u003cstrong data-start=\"276\" data-end=\"314\"\u003e2. Fights Dark Spots \u0026amp; Uneven Tone\u003c\/strong\u003e\u003cbr data-start=\"314\" data-end=\"317\"\u003eHelps reduce pigmentation and improves skin clarity for a smoother, even complexion.\u003c\/p\u003e\n\u003cp data-start=\"403\" data-end=\"536\"\u003e\u003cstrong data-start=\"403\" data-end=\"441\"\u003e3. Glow-Boosting Turmeric Infusion\u003c\/strong\u003e\u003cbr data-start=\"441\" data-end=\"444\"\u003eEnriched with turmeric to naturally enhance glow while soothing and revitalizing tired skin.\u003c\/p\u003e\n\u003cp data-start=\"538\" data-end=\"678\"\u003e\u003cstrong data-start=\"538\" data-end=\"580\"\u003e4. Lightweight, Fast-Absorbing Formula\u003c\/strong\u003e\u003cbr data-start=\"580\" data-end=\"583\"\u003ePenetrates quickly into the skin without stickiness—perfect for layering in your daily routine.\u003c\/p\u003e\n\u003cp data-start=\"680\" data-end=\"799\"\u003e\u003cstrong data-start=\"680\" data-end=\"720\"\u003e5. Deep Hydration \u0026amp; Skin Nourishment\u003c\/strong\u003e\u003cbr data-start=\"720\" data-end=\"723\"\u003eKeeps your skin soft, plump \u0026amp; hydrated while improving overall skin texture.\u003c\/p\u003e\n\u003cp data-start=\"801\" data-end=\"929\"\u003e\u003cstrong data-start=\"801\" data-end=\"837\"\u003e6. Daily Use for Visible Results\u003c\/strong\u003e\u003cbr data-start=\"837\" data-end=\"840\"\u003eGentle yet effective formula designed for everyday use to maintain healthy, glowing skin.\u003c\/p\u003e","brand":"ATRIVA","offers":[{"title":"Default Title","offer_id":48558072791207,"sku":null,"price":400.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0735\/4115\/7031\/files\/C53A0A42-13AF-416A-9B87-FA0E16FB3629.png?v=1776495706"}],"url":"https:\/\/atriva.in\/collections\/serum.oembed","provider":"ATRIVA","version":"1.0","type":"link"}